Web site development service Sitemasher went live Monday with a new service geared toward making developers’ lives a little easier.

“We wanted to take the complexity out of Web sites,” said Sitemasher’s CEO, Ron Moravek. “Usually you have to deal with the CMS, the hosting, and the design."

Sitemasher instead offers developers a hosted solution that makes the more annoying parts of Web design less hideous. The browser-based system offers a simplified design structure, along with a completely integrated CMS. Said Moravek: “The CMS maps in real time as you go along, building in the roles and permissions as well.”

The drag-and-drop feature updates the schema easily, while the software-as-a-service functionality cuts down on maintenance time, courtesy of fast updates. “We talk to a lot of companies that employ armies of people who just cut and paste all day long, but this allows you to cascade the information to all your networked sites,” said Moravek. This keeps the designer and key developers in the equations, but cuts out costly and unnecessary coding staff who man the Dreamweaver or SQL, he said.